![]() Through an online subscription and over 45,000 global weekly meetings, members receive the coaching, tools, and nutritional advice they need to “Live Life Fully”. Weight Watchers helps people manage their weight by adopting a healthier lifestyle and a healthier relationship with food and exercise. These are top-of-mind issues for many readers, so having that constant stream of information coming from a medical source makes for an engaging social strategy. Its Twitter feed covers everything from the importance of flu vaccinations, to understanding how different foods and diets can impact overall health. The account is a trusted resource for people looking for a daily dose of wellness inspiration, as well as guidance on preparing for upcoming doctor’s appointments. On Twitter, Baylor Scott & White posts multiple updates per day related to healthy habits, new research, and even current events. It’s also a great brand to watch in the social media marketing space. Here are six health and wellness brands that excel in social media marketing – as determined by Sprinklr Business Index® (SBI®), which measures and analyzes the breadth of public interactions between brands and consumers across social media.ĭownload the guide for conquering the sprinklr marketing landscape Baylor Scott & WhiteĪs the largest not-for-profit healthcare system in Texas, Baylor Scott & White is pretty well respected in the health and wellness space. ![]() On social, health and wellness brands can inspire and motivate these consumers to do exactly that. ![]() Consumers want to meet their health goals in personal, meaningful ways. Every step we take (or don’t take) can be tracked, and the Nutrition Facts panel is now a staple of consumer reading.įor brands in the multi-trillion dollar health and wellness industry, the potential is clear. Thanks to modern technology, all that we need to monitor, maintain, and improve our health is instantly accessible. This societal shift has changed everything. Traditionally, being healthy meant a diet inspired by the food pyramid, regular exercise, and doctor’s check-ups – but today, people are living longer and working for longer.
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